Best Time to Post on Pinterest 2025: Updated Guide



Hey there! Have you ever wondered when is the perfect time to post on Pinterest? It’s a question that pops up often, and the answer isn’t as straightforward as you might think.

It all boils down to factors like your time zone, target audience, and the type of content you’re sharing.

But don’t worry, I’m here to guide you through it. Let’s dive into this comprehensive guide that covers all the essentials about pinning on Pinterest in 2025!

Why Is It Important to Find the Right Time for Posting?

Imagine this: you’re a business owner eager to reach new customers and expand your brand. With Pinterest boasting over 431 million monthly active users, it’s a platform you simply can’t ignore. While the majority of users are women, Pinterest’s visual appeal makes it a fantastic marketing tool for businesses of all kinds.

Now, here’s a little secret many overlook: timing. Posting at the wrong time can lead to your pins getting lost, but timing it right can give your content the spotlight it deserves. Most users hop onto Pinterest during lunch breaks or evenings, making those times prime for visibility.

Consider your audience. Different businesses find varying times effective based on their goals. It’s all about understanding when your target audience is most active. This knowledge is your key to building a strong brand presence on Pinterest.

Here are some quick tips to help you get started:

  • Identify when your target audience is online. Working moms, for instance, might be more active during weekday evenings and weekends.
  • Dive into your analytics to see when your pins receive the most engagement.
  • Don’t hesitate to experiment and find what resonates best with your audience!

How Often Should You Post on Pinterest?

Consistency is key on Pinterest. You can share and repin content, so there’s no need to wait for a massive following.

Aim to post 4-10 times a day, though this varies based on your audience size and available content. The goal is to maintain a strong presence without overwhelming your followers.

Is There a Daily Pin Limit on Pinterest?

Good news: there is no daily pin limit on Pinterest! However, be mindful of a few things:

  1. Avoid bombarding your followers with too many pins at once.
  2. Ensure pins are high-quality and relevant to your brand.
  3. Mix up your content to keep followers engaged.

Feel free to pin away, but remember, moderation is key.

What Is the Best Time to Pin on Pinterest?

A common misconception is that pinning immediately after posting is best, but that’s not always true. Consider your audience’s time zone and the types of content that perform well at different times.

For instance, food-related pins do well in the evenings, while fitness pins fare better in the mornings or afternoons.

How to Find the Right Time of the Day to Pin?

Finding the perfect pinning time is a trial-and-error process. Here are some strategies:

1. Manual Pinning

Manually pin at various times to gauge engagement. Though time-consuming, this method offers insights into when your audience is most active. Try it for a week or two for accurate results.

2. Pinterest Analytics

If you have a business account, use Pinterest Analytics to discover when your pins receive the most engagement. This tool saves time and helps identify peak times without manual effort.

3. Tailwind

Schedule pins in advance with Tailwind. Its “smart queue” feature automatically pins at optimal times, maximizing engagement.

4. Google Analytics

Check Google Analytics for your website’s peak traffic times. This data can indicate when to share content on Pinterest for maximum visibility.

Experiment to find what works best for you!

How to Schedule Posting on Pinterest?

Once you identify the best pinning time, it’s time to schedule. Here’s how:

  1. Sign into your Pinterest business account. You need a business account to schedule pins.
  2. Select “Create Pin” next to “Business” on the top left.
  3. Add Pin details like URL, title, description, and hashtags. Choose a board or create a new one.
  4. Select a date and time for your Pin to go live. You can schedule up to 2 weeks in advance.

And voila! Your pin is set to go live at your chosen time.


There you have it—a complete guide to finding the best time to post on Pinterest. Remember, there’s no one-size-fits-all answer. Use analytics and experiment to discover what works for your audience and business.

Ready to take your Pinterest game to the next level? Dive into our Pinterest Video Download Tool and enhance your content strategy today!

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